The University of Alabama at Birmingham Athletics

UAB Athletics Announces New Online Fan Shop Powered by Barnes & Noble College
10/9/2019 8:21:00 AM | General
BIRMINGHAM — The UAB Department of Athletics has announced a new online athletics fan shop in partnership with Barnes & Noble College, the operator of the UAB Bookstore.
Beginning October 9, students, fans and alumni can visit uab.shoptruespirit.com to shop an unmatched assortment of Blazers apparel, gifts and more.
The new online fan shop will deliver an enhanced, personalized shopping experience for the UAB campus community, establishing an official store for UAB athletics merchandise. School spirit wear will continue to be sold in the UAB Bookstore and on its website, where students can also browse course materials, school supplies and other general merchandise.
Fans will also benefit from the convenience of having a physical retail presence for easy pickups, returns or exchanges at the UAB Bookstore. The UAB Bookstore also provides online shoppers with the ability to order online in advance and pick up their order as they head to the stadium for game day.
"Barnes and Noble has done a terrific job filling their store at The Hill Center with popular merchandise that our fans enjoy. Now, with our new online store, we can provide all of those same offerings to Blazers all around the world who want to show their pride," said Mark Ingram, Director of Athletics at UAB.
Additionally, the UAB online fan shop will connect directly with the school and athletics calendars, promoting key UAB events that resonate with fans and alumni – from the latest win at Legion Field to the first game of the season for men's and women's basketball.
"We are pleased to expand our partnership with UAB by providing a dedicated online shop for UAB athletics fans," said Barry Brover, Executive Vice President, Barnes & Noble College. "The UAB online fan shop will deliver make it even easier for fans to show their Blazer pride, offering a dynamic, personalized shopping experience with an incredible assortment of branded apparel, gifts and more. We look forward to bringing this enhanced online shopping experience to the UAB athletics community."
About Barnes & Noble College
Barnes & Noble College is a leading operator of college bookstores in the United States. Barnes & Noble College currently operates 777 campus bookstores and the school-branded e-commerce sites for each store, serving more than 5 million college students and faculty nationwide. In addition, the company is a leading provider of online athletic fan shops, serving a wide range of leading athletic programs across the country such as Clemson University, the University of Washington, the University of Central Florida and the University of Mississippi. General information on Barnes & Noble College can be obtained by visiting the Company's website: www.bncollege.com.
Beginning October 9, students, fans and alumni can visit uab.shoptruespirit.com to shop an unmatched assortment of Blazers apparel, gifts and more.
The new online fan shop will deliver an enhanced, personalized shopping experience for the UAB campus community, establishing an official store for UAB athletics merchandise. School spirit wear will continue to be sold in the UAB Bookstore and on its website, where students can also browse course materials, school supplies and other general merchandise.
Fans will also benefit from the convenience of having a physical retail presence for easy pickups, returns or exchanges at the UAB Bookstore. The UAB Bookstore also provides online shoppers with the ability to order online in advance and pick up their order as they head to the stadium for game day.
"Barnes and Noble has done a terrific job filling their store at The Hill Center with popular merchandise that our fans enjoy. Now, with our new online store, we can provide all of those same offerings to Blazers all around the world who want to show their pride," said Mark Ingram, Director of Athletics at UAB.
Additionally, the UAB online fan shop will connect directly with the school and athletics calendars, promoting key UAB events that resonate with fans and alumni – from the latest win at Legion Field to the first game of the season for men's and women's basketball.
"We are pleased to expand our partnership with UAB by providing a dedicated online shop for UAB athletics fans," said Barry Brover, Executive Vice President, Barnes & Noble College. "The UAB online fan shop will deliver make it even easier for fans to show their Blazer pride, offering a dynamic, personalized shopping experience with an incredible assortment of branded apparel, gifts and more. We look forward to bringing this enhanced online shopping experience to the UAB athletics community."
About Barnes & Noble College
Barnes & Noble College is a leading operator of college bookstores in the United States. Barnes & Noble College currently operates 777 campus bookstores and the school-branded e-commerce sites for each store, serving more than 5 million college students and faculty nationwide. In addition, the company is a leading provider of online athletic fan shops, serving a wide range of leading athletic programs across the country such as Clemson University, the University of Washington, the University of Central Florida and the University of Mississippi. General information on Barnes & Noble College can be obtained by visiting the Company's website: www.bncollege.com.
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